Documentary fillmaker Rupert Walker creates sports action films. Lia Crowe photography

Documentary fillmaker Rupert Walker creates sports action films. Lia Crowe photography

Documentary Filmmaker Rupert Walker Creates Sports Action Films

Hobby becomes career with mountain biking videos at Revel Co.

  • Oct. 1, 2018 9:30 a.m.

– Story by Chelsea Foreman

Story courtesy of Boulevard Magazine, a Black Press Media publication

Like Boulevard Magazine on Facebook and follow them on Instagram

Rupert Walker is unintentionally cool. The 30-year-old action sports documentary maker speaks quickly, answering my questions with a depth of detail and fever that reveals his passion for his work.

I scribble notes furiously trying to capture his words. He catches me off guard when he describes the lack of deliberateness that found him turning a high school hobby into a wildly successful career. But then again, Rupert Walker is full of surprises.

Rupert was born in Vancouver. His dad’s career moved the family to various regions of the province and it was when the Walkers settled down in Kimberley on a ski hill that Rupert began honing his skills as an action sports documentary maker.

“A lot of my friends were pursuing careers as professional athletes. I would film us skiing and snowboarding. We just wanted to see the tricks we were doing; it wasn’t anything to do with trying to get a job in film or trying to pursue a career in that. It was purely just because we were excited to see what we were doing,” Rupert says, recalling his first introduction to filming.

Upon graduating high school, Rupert went to business school and his filming hobby went on a hiatus. Rupert credits business school as being a strong foundation and he has no regrets about choosing the educational avenue over film school.

“I didn’t need a professor to tell me how to be creative, or how to use a camera. Being creative is so subjective; using a camera is so subjective. There’s no one right answer. I know how to use a camera and be creative, and I know how to make the art and the content I want — but at the time I didn’t know how to run a business. I didn’t know the language of accounting and project management, and being a business owner. It was a good way for me to be exposed to the language of business,” says Rupert.

After attending business school Rupert — who spent much of his youth mountain biking in the Kootenay Mountains — moved to Victoria and met a new group of friends who were semi-professional mountain bikers.

“I started filming again, the same as before, only this time I was older. We’d be riding and jumping and I’d be filming totally for fun, because again, we wanted to look at what we were doing to try and figure out how we could become better athletes,” Rupert explains.

He soon found himself entrenched in his old hobby. He began to spend time on editing, which he describes as a nostalgic process that helped him rediscover his love for creating films. He would contact his friends’ sponsors and trade videos of them for a bike part, or a small amount of cash. But Rupert never expected his hobby could transform into a notable career.

“From there, I got really passionate about it. I didn’t know what I wanted to do with my life and at that point, I didn’t think filming action sports could turn into any kind of a career,” notes Rupert.

But he began creating video content every week, using social media and websites including Pinkbike (a major action sports video website) to share his work. He quickly developed a large online audience and was picked up by an action sports media company in Los Angeles, where he worked for a year. Struggling with the lack of creative freedom he had at a desk job, Rupert returned to Victoria and launched his own company, Revel Co., with his good friend and professional mountain biker, Brandon Semenuk.

“We decided to start our own business making the best mountain bike content that we possibly could. We started Revel Co. because we were tired of making content for other people without being able to be totally creative with and in complete control with what we were creating.”

Rupert and Brandon’s intention with Revel Co. was to focus on making the best, most creative videos, with a style of shooting and creativity influenced by no one but themselves,

“No one gets a say in what we create except us — even if it’s a client job. That’s our rule, and that’s how they turn out best,” Rupert says.

After building Revel Co. over two years ago, Brandon and Rupert now have an impressive clientele including Subaru Canada and Red Bull. Rupert films internationally, but is always happy to return home to Victoria to his girlfriend Berkley and their two Persian cats Digit and Sumo.

“A lot of time when you hear action sports you don’t think ‘this could be a really beautiful cinematic video.’ It’s a unique way to approach it — creating something that looks amazing and isn’t ‘out there,’” says Rupert.

Rupert doesn’t know exactly what’s in store for him next but he’s looking forward to continuing to grow his business.

I get the feeling that so long as he keeps creating for himself, success will be inevitable. For a man whose life has been defined by the unexpected, watching Rupert make his next move may be just as exhilarating as watching the documentaries he makes.

ActionAlternative SportsBoulevard MagazineChelsea ForemandocumentaryFilm makermediaMountain bikingMoviesOutdoorsRevel Co.Rupert WalkerskateboardingskiingSportsSports mediavideo

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Residents within the coverage area of Sidney-North Saanich RCMP will have to call Central Saanich Police Services at (250) 652-4441 for non-emergency calls for parts of Tuesday, Jan. 26. (Black Press Media File)
Sidney/North Saanich RCMP dials up police in Central Saanich for help

Non-emergency outage expected to last through the morning of Tuesday, Jan. 26

Coroner Andy Watson confirmed the death of a man in Chemainus Monday night.
Death at Victoria encampment for people who are homeless deemed not suspicious

BC Coroners Service now investigating death at Royal Athletic Park Jan. 23

Learning tools from the Garth Homer Society’s LifeStreams program have gone online. (Facebook/Garth Homer Society)
Online platform launched for Greater Victoria adults with developmental disabilities

Platform includes programs, events, activities and COVID-19 resources

Crews with Discovery Channel film as an Aggressive Towing driver moves a Grumman S2F Tracker aircraft around a 90-degree turn from its compound and onto the road on Saturday, Jan. 23, 2021. It was the “most difficult” part of the move for the airplane, one organizer said. (Jenna Hauck/ Chilliwack Progress)
VIDEO: Vintage military plane gets towed from Chilliwack to Greater Victoria

Grumman CP-121 Tracker’s eventual home the British Columbia Aviation Museum on Vancouver Island

The Pacific Rim National Park Reserve is urging visitors to stay on designated trails after a hiker became injured in an unsanctioned area last week. (Westerly file photo)
Injured hiker rescued in Pacific Rim National Park Reserve

“Safety is everyone’s responsibility.”

Provincial health officer Dr. Bonnie Henry talk about the next steps in B.C.’s COVID-19 Immunization Plan during a press conference at Legislature in Victoria, B.C., on Friday, January 22, 2021. Two more cases of the COVID-19 strain first identified in South Africa have been diagnosed in British Columbia, bringing the total to three as of Jan. 16.THE CANADIAN PRESS/Chad Hipolito
B.C. now has three cases of South African COVID-19 variant, six of U.K. strain

Both variants are thought to spread faster than earlier strains

Rodney and Ekaterina Baker in an undated photo from social media. The couple has been ticketed and charged under the Yukon’s <em>Civil Emergency Measures Act</em> for breaking isolation requirements in order to sneak into a vaccine clinic and receive Moderna vaccine doses in Beaver Creek. (Facebook/Submitted)
Great Canadian Gaming CEO resigns after being accused of sneaking into Yukon for vaccine

Rod Baker and Ekaterina Baker were charged with two CEMA violations each

Police discovered a makeshift nightclub in a Vancouver apartment on Jan. 23, 2021, and say it wasn’t the first time this month officers have been called to the unit over social gathering concerns. (Phil McLachlan - Capital News)
Doorman of makeshift ‘booze-can’ in Vancouver apartment fined; police look to court order

This marks the fourth complaint about social gatherings inside the apartment in January

Local musician and artist Daisy Melville created a watercolour portrait of U.S. Senator Bernie Sanders from the recent American inauguration, and with help from her mom, is now selling t-shirts and more with funds going to the Comox Valley Food Bank. Image submitted
Island artist turns Sanders inauguration meme into art for good

All proceeds from the sale of shirts, sweaters and more will go to the Comox Valley Food Bank

A Kelowna couple welcomed their Nooner baby in December. (Flytographer)
Kelowna couple welcomes baby girl from Hotel Zed Nooner campaign

Nicole and Alex will now have 18 years of free stays at the hotel

Kyrell Sopotyk was drafted by the Kamloops Blazers in 2016 and played two seasons with the Western Hockey League club. (Photograph By ALLEN DOUGLAS/KTW)
Kamloops Blazer paralyzed in snowboarding accident sparks fundraiser for family

As of Jan. 24, more than $68,000 had been raised to help Kamloops Blazers’ forward Kyrell Sopotyk

(Pixhere photo)
B.C. dentists argue for COVID-19 vaccine priority after ‘disappointing’ exclusion from plan

Vaccines are essential for dentists as patients cannot wear masks during treatment, argues BCDA

Most Read