Come together: Super Bowl Sunday, the last stand of live TV

Of the 10 highest-rated television programs in U.S. history, nine were Super Bowls and one was the finale of ‘M.A.S.H.’

The Super Bowl is America’s last stand for live TV.

In an increasingly fragmented entertainment landscape, many people watch most shows on demand, streamed or recorded on a DVR. But people still want to watch sports live.

And the Super Bowl, commercials and all, remains the single event people want to see the most.

Of the 10 highest-rated television programs in U.S. history, nine were Super Bowls and one was the finale of “M.A.S.H.”

“It’s an outlier because, unlike pretty much everything else, it’s not an event we think of as being disrupted by streaming,” said Vince Gennaro, who studies America’s viewing habits as a dean at the NYU Preston Robert Tisch Institute for Global Sport.

Sunday’s broadcast is sure to be the highest-rated broadcast of the year once again.

READ MORE: Here’s what you need to know to be game-day ready for Super Bowl 53

Eddie Pells, The Associated Press


Like us on Facebook and follow us on Twitter.

Just Posted

Almost 150 hectares purchased for parks in the CRD

Capital Regional District purchases two sites to increase park connectivity

Victoria shatters its oldest temperature record

B.C. sees fourth straight day of record-breaking warmth

Jake ‘The Snake’ Roberts visits Victoria for Comic Con

He says he’s looking forward to the event, but don’t ask him where the snake is

Victoria Mayor Lisa Helps hires new chief of staff

Alison James will take over as head of strategy and operations on April 23

Timelapse shows Blue Morpho chrysalis morphing at Butterfly Gardens

One of many speices of butterlflies at the Buterfly Garden

After mosque attacks, New Zealand bans ‘military-style’ guns

The gunman killed 50 in a Christchurch mosque

POLL: When do you think the next major earthquake will hit Vancouver Island?

According to seismologists, Vancouver Island is overdue for a magnitude 7 earthquake.… Continue reading

Greater Victoria Wanted List for the week of March 19

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

Teen girl accused in plot to attack Kamloops school with weapons out on bail

Judge warned the girl she would be back in jail if she threatened to shoot anyone

Parksville’s mystery cowboy revealed

Kevin Gourlay’s horse garners attention for being ‘parked’ outside a liquor store

Crown drops one assault charge against B.C. man linked to human remains probe

Curtis Wayne Sagmoen will still stand trial on one count of assault causing bodily harm in December.

ICBC shifts to Alberta model, with higher rates, private insurers say

Minor injury cap, court restrictions take effect April 1 in B.C.

Trans woman hopes funding cut will send message to B.C. rape crisis group

Rape Relief does not turn transgender women away and often connects them to other services, group says

Most Read