Pearl publisher Dale Naftel is proud of the continued high quality of work his team does to publish the bi-monthly magazine. This spring Pearl was named B.C.’s Best Special Publication (over 25,000 circulation) for a second straight year by the B.C. and Yukon Community Newspapers Association. Photo by Nick Murray

Your Peninsula Pearl is golden in B.C.

Homegrown magazine earns second straight top award, continues to resonate with community

You love it when a homegrown talent enjoys success on the bigger stage.

That’s what happened this spring, when the Saanich Peninsula’s own Pearl magazine was recognized again for the way it delivers stories, photos and other valuable and entertaining information.

In April, the B.C. and Yukon Community Newspaper Association judged Pearl to be British Columbia’s Best Special Publication (over 25,000 circulation) for a second straight year. Emerging with another gold in competition with other top-notch publications shows Pearl is hitting many of the high notes in delivering your community to you, says publisher Dale Naftel.

“I’m really proud of the quality – start to finish – from the writing on a wide variety of topics and the high-calibre photography, to the way our advertisers meet the needs of our readers. It’s a complete package and it captures the interest of a myriad of people.”

Classy, yet down to earth

The Ma Murray Awards judges may not live on the Peninsula, but they recognize when a publication is creating a connection with readers through its content and presentation.

As Naftel says, “people tell us that Pearl lends itself well to the agricultural and organic feel of the Saanich Peninsula. It’s not pretentious and simply delivers what you, as the reader expect, in an entertaining way.”

Get it hot off the presses

When the new issue of Pearl hits the magazine stands (the June/July edition is out now), it gets picked up quickly by residents and business people anxious to read what’s new in food, fashion, fun things to do and more in the community.

Opening with wonderfully crafted columns by award-winning editor Susan Lundy and filled with stunning and playful photography by Lia Crowe and Don Denton, and informative and entertaining stories about people and places on the Peninsula, it’s designed to offer you a pleasant break in your day.

Here’s some of what you’ll find in the current issue:

  • It’s berry time! Learn when and where to find the multitude of berries available on the Peninsula, from the ubiquitous strawberry (June through October) to the more elusive Saskatoon and gooseberry.
  • What’s new on the Avenue Get a glimpse of the fashion, food and flowers available right here on Beacon Avenue.
  • Horse racing excitement revived Read how breeder Nicky Wylie and husband, Norman, have kept their love of thoroughbred racing alive with the Sandown Racing Club, which gives club members a chance to own a share of active racehorses.
  • Sidney founders’ tale retold Learn the story of the Brethours, and hear from descendant Jennifer Rausch about her connections to Sidney’s first family.

You can contact Naftel about Pearl at 250-656-1151 ext. 6, via email at or in person at 103-9830 Second St. in Sidney. You can send editor Lundy story ideas at


Nicky and Norman Wylie stand at their stables with one-year-old foal, Joy. Their story and that of the Sandown Racing Club is featured in the June/July issue of Pearl. Don Denton/Pearl

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